Monday, 10 November 2014

'Vibe' Content Analysis 2


The central image might stand out straight away to some readers as the magazine has used a well-known celebrity ‘Kayne West’ this might also mean that kayne’s fans will buy the magazine especially because he is in it. The model is also looking directly into the camera this could also be seen as looking directly into the reader’s eyes which might also grab their attention. Most of the magazine is in grey and then the typography is in black however on the central image a bright red has been used on the heart. This could have been used to try and capture the reader’s attention in showing that the model has a lot of love for everyone or to try and win the readers over. The shot is also a long shot which means that we can see the whole body of the famous model. I like this shot as we can see his full body language, he looks really relaxed but also cool at the same time as he has his hands in his pockets but then also has someone’s arms wrapped around him touching the bright red heart. The models facial expression is also very serious this could also reflect on the whole magazine including the content inside of it which could make the reader want to read on to see why the models face is so serious.

The masthead is also very clear, the font that has been used is big and bold which means it is easily readable but also presentable at the same time. However the word ‘content’ isn’t written in the typical straight-line masthead, some letters have been placed on top of each other. This really stands out as being different and unique but also can be noticeable as being the ‘vibe’ magazine as on my other Vibe contents analysis they have used the same masthead for the content page. The masthead is also very clear and looks professional; it has been placed over a lighter background which really stands out as it doesn’t clash. The font is also completely different from the other font on the screen this means that it is clear what the masthead is and people will not get confused with the other font on the screen.

One main colour has been used for the colour scheme and this is grey, however a bright red has been used to represent the heart. This is very effective as it can show that the model has a warm heart but also love for everyone, this could immediately draw the reader into wanting to buy the magazine and read all the content inside of it. However the bright red heart also is very clear and stand out as all the other colours on the page are grey. Even the model has stuck to the grey colour rule as he is wearing a grey suite. However the grey background is also very effective as the model has been placed over the background but he is also very clear at the same time and will make the magazine stand out as he is a very recognisable celebrity. The grey colour scheme also has a variety of different colour tones for example some parts of the contents page are darker than others whereas some places are really light. This works really well as the typography has been placed over the light part of the background. This straight away means that the body text can be easily read and is clear.

The typography on the contents page is all very clear and stands out. Especially the big ‘V’ which has been placed right behind the famous model.  This stands for the title of the magazine ‘VIBE’, I like how the letter ‘V’ has been placed behind the model as it will also help the readers remember what the magazine is called. There are also a variety of fonts used on the content page, I like this as it looks really effective but also looks very unique and individual as the font used on the content page is usually always the same one. You straight away know what the paragraphs are about as the key information is highlighted in bold font and stands out on the page really well. However it doesn’t look like there is that much information on the content page which may be quite unhelpful for a reader who has brought the magazine for one specific purpose. It looks like they have concentrated too much on the central image and forgot that the page is only a contents page and not actually the main front page.

But overall I really like this contents page as it is clear and professional looking, I like how a celebrity has been used as the central image as the colour scheme works really well as it is very unique and individual. I also like how many fonts have been used on the page and it doesn’t look like a typical contents page. Overall though I feel that the target audience for this magazine would be people aged 16-25years old as it will include information about what is going on in music world. I also believe it will interest people who really love ‘Kayne West’ and want to know everything that is going on in his life. However from analysing this contents page it has helped me in developing my knowledge of what I want my final contents page to look like and what the key features are that should be included on my contents page.

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